New Zealand’s Rodney District Council, local Police and motorcycle retailers have started a new campaign aiming to provide necessary tools that could prevent people being involved in an accident in the first place.

The campaigners are undertaking several activities such as giving away free packs that contain high visibility vests with safety information for bikers, installing the billboards across the Rodney district stating “Plan your corners” and conducting training session to improve their safety skills for the selected motorcyclists.

Driving a motorcycle on New Zealand roads is one of the most dangerous forms of transport, mainly due to poor visibility, according to the statistics.

Motorcyclists are 18 times more likely to be killed or injured on the roads than the car drivers.

Rodney Road Safety Coordinator Jacki Dawson said: “Unfortunately for motorcyclists, if they are involved in an accident a bike does not provide the same level of protection as a car and the probability of their surviving is significantly lower than a motorists.”