Nordis Signs, a division of infrastructure company May Gurney, has begun installing almost 2,000 temporary road signs along the 250km London Olympic 2012 road race events route to direct competing cyclists.

The company will set up 1,800 signs over a period of seven weeks along the route through London and Surrey and will also direct non-competing road users towards alternative routes.

Nordis Signs manager Steve Wright said: "Our team have worked hard to develop the 1,800 signs for the Olympic road races and we’re proud to be involved in this great sporting celebration."

The road signs, manufactured Nordis’ factories in East Sussex and Northampton, will be installed and maintained by its supply chain partner J. McCann Ltd.

The company will attach the signs to existing road-side infrastructure, as well as using over five hundred temporary A-frames and 3,000 sandbags to hold the signs.

May Gurney is resurfacing and maintaining the roads of Surrey, along with the county council, and will conduct traffic management.

Together, May Gurney and Nordis Signs managed both the signage and traffic management for the Surrey Olympic Cycle Classic test event in 2011.