Parking payment services provider Parkmobile USA has launched a new smartphone app in New Haven, Connecticut, which allows customers to pay for parking on the move.

Parkmobile USA CEO Cherie Fuzzell said: "This technology offers customers a new and better way to pay for parking. Our mobile payment service is an example of another technology that can make our lives easier and more efficient."

New Haven Mayor John DeStefano Jr. said: "With the most densely populated downtown in New England and thousands of visitors each month, it’s important for our city to take advantage of technology and ensure convenience for on-street parkers and the institution of Parkmobile provides this convenience."

In order to use the new Parkmobile system, motorists must register for free at the company’s website or via the app.

"Customers can set up the account and immediately start using the system with their registered mobile phone."

Following the registration, customers can set up the account and immediately start using the system with their registered mobile phone.

Users can pay for their parking thorough the app, the internet or by phone, as well as opting to receive alerts and reminders 15 minutes prior to expiration of their parking session.

Headquartered in Atlanta, Parkmobile is a global provider of seamlessly integrated solutions for mobile payments, parking guidance using business analytics and parking.

Parkmobile is available at over 400 locations in 33 states, including universities, transit providers and parking operators, as well as major cities such as Los Angeles, Washington, DC and Houston.