GlobalData research has found the top tweeters on cars based on their performance and engagement online. Using research from GlobalData’s Influencer platform, Verdict has named ten of the most influential people in automotive on Twitter during Q4 2019.

Cars: Biggest influencers in automotive – the top ten in Q4 2019

1. Evan Kirstel (@evankirstel)

Evan Kirstel is the co-creator and chief digital evangelist of eViRa Health, a digital marketing consultancy. A top B2B influencer, he has worked across technology brands such as IBM, Intel and AT&T to achieve massive scale across technologies such as IoT, blockchain, cloud, AR, VR, big data, cybersecurity, and analytics.

According to the influencer, 5G will enable a new breed of smart applications, including smart transportation. Smart data will also help in understanding how battery technology works. Some of his top automotive tweets include the ‘car key’ feature, allowing iphone and Apple watch users to lock, unlock, and start NFC-compatible cars.

Twitter followers: 268,748

GlobalData influencer score: 100

2. Edward Niedermeyer (@Tweetermeyer)

Edward Niedermeyer is the co-host of The Autonocast, a podcast about autonomous cars, autonomous driving, and mobility technology. He covers latest developments, insights, and trends in mobility. A blogger since 2008, Edward has contributed on automotive topics to the Wall Street Journal, Reuters, The New York Times, and other publications.

Twitter followers: 10,909

GlobalData influencer score: 89

3. Wilko S Wolters (@WSWMUC)

Wilko S Wolters is a recognised digital and automotive consultant. He currently serves as associate partner and a digital transformation strategist at IBM iX, a digital agency and consultancy. He is also the co-creator of @d2twelve, a consultancy focusing on digital services creation.

Twitter followers: 8,877

GlobalData influencer score: 73

4. John Voelcker (@johnvoelcker)

John Voelcker is a raconteur, analyst, and writer providing a global coverage and analysis on the automotive industry, especially electric cars, advanced powertrain tech, and associated energy policies. He is a contributor to Just-Auto, and has also associated with Green Car Reports, which provides insights and reviews on green cars including hybrids, plug-in hybrids, and electric vehicles. It covers tips of going green, vehicle upkeep, and driving.

Twitter followers: 14,485

GlobalData influencer score: 71

5. Ralph Paglia (@RalphPaglia)

Ralph Paglia is an automotive consultant. He currently serves as president of ADM Consulting, providing digital marketing strategies and tactical implementations to car dealers, car makers, and suppliers to better serve their needs in the auto industry. With over 20 years of experience in digital retail automotive strategies, Ralph has been part of start-up strategies such as the launch of Cyber Car, an automotive consulting firm that implemented online sales processes into Ford, Volvo, Mercedes-Benz, and more.

Twitter followers: 18,253

GlobalData influencer score: 58

6. Jim McPherson (@SafeSelfDrive)

Jim McPherson is the commercial contracts counsel at Spin, a bicycle and scooter rental company by Ford. The service caters to 60 markets in the US, including Miami, Charlotte, Washington, and Los Angeles. With over 10 years of experience in drafting, negotiating, and litigating, Jim handles laws and policies related to new mobility technology, and related matters like safety, strategy, regulatory compliance, privacy, and more.

Twitter followers: 5,755

GlobalData influencer score: 54

7. Bertel Schmitt (@BertelSchmitt)

Bertel Schmitt is an automotive expert and consultant to several organisations. He currently serves as founder and editor of Daily Kanban, a daily bulletin on auto industry news and analysis. He was also the editor in chief of The Truth About Cars, a blog covering automotive news and reviews.

Twitter followers: 4,285

GlobalData influencer score: 52

8. Matthias Schmidt (@auto_schmidt)

Matthias Schmidt is an automotive analyst, with over 15 years of experience in providing key insights and developments related to the global automotive industry. He founded schmidtmatthias.de, which provides automotive market intelligence.

Twitter followers: 3,912

GlobalData influencer score: 51

9. Edward Loh (@EdLoh)

Edward Loh is the head of editorial at the MotorTrend Group, an automotive media company, and leads 19 brands across print, digital, and short form video. The company encompasses a television network, an automotive YouTube channel, and an app, which is the only auto-dedicated subscription video-on-demand service available. Edward has worked with numerous car magazines prior to this, and specialises in areas such as media production, social media, marketing, and journalism.

Twitter followers: 11,736

GlobalData influencer score: 50

10. Bozi Tatarevic (@hoonable)

Bozi Tatarevic is an automotive writer, and a race mechanic. He has a background in building high-end luxury sport engines and fixing endurance cars. His writings are a revelation of his sales and technical expertise. He contributes regularly to automotive magazines, websites, and insurance agencies such as Road & Track, Jalopnik, and Hagerty.

Twitter followers: 7,212

GlobalData influencer score: 49

Download the full report from
GlobalData's Report Store

View full report

GlobalData is this website’s parent business intelligence company.